How We Sell Your Home

It’s more than the FOR SALE sign

Did you know….For recently sold homes, the final sales price was a median of 100 percent of the final listing price, the highest recorded since 2002 according to NAR’s 2021 Profile of Home Buyers & Sellers Report

OUR MARKETING STRATEGY

Beautiful professional photos, a compelling storybook description, plenty of online visibility; these are only a few of the important things your real estate agent should be doing for you when you decide to list your home with them.

Selling your Home is one of the biggest financial decisions you will make in a lifetime. Making sure your home is priced correctly, presented beautifully & exposed to the highest number of potential buyers right from the start can mean the difference between a slow and painful waiting game to a quick and profitable sale! Choosing an agent who uses the right tools & technology to market your home properly is essential to making sure your home is sold quickly and for the highest price.

That’s where we can help. Our marketing plan is designed to get your home sold quickly and for the best price. We don’t just stick a sign in your yard and let others do the work. Our marketing plan is tailored to fit YOUR needs and to sell your home as quickly as possible with the least hassle.

Here are just a FEW of the things we do when you choose to list your home with us.

LISTING QUALITY

We make sure your listing is ready before we enter it into the MLS. From the listing remarks to the contract, we sit down with you and tailor each contract to your needs. This is about YOU, not US!

SELLER SERVICES

Need some renovations? A Handyman? Movers? We have a whole list of vendors that we know & trust that can help you get your house in showing condition, fast!


PROFESSIONAL PHOTOGRAPHY

95% of buyers start their search on the internet. We want your home to look it’s best so we hire a professional photographer to showcase your home in the most attractive way.

AERIAL DRONE PHOTOGRAPHY*

Our professional drone photographers will get the best aerial shots of your home so buyers get a birds eye view of the entire property including the outside attributes, neighborhood and views!


3D VIRTUAL TOURS*

Our professional 3D virtual tours allow agents & prospective buyers to “walk-through’ your home before they even see it in person which helps weed out the ‘looky loo’s’ and and encourage serious buyers thus saving you time and energy on fruitless showings!

ACCURATE PRICING

Accurate pricing sells homes! Price your home to high and your home won’t sell. Drop your price & people wonder why your home isn’t selling and you look desperate. We are committed to making sure your home enters the market with the right price so you get interest in your home from the start.


SOCIAL MEDIA

Did you know that networking is the fastest way to get your home in front of thousands of potential buyers? Social media is important to getting your home maximum exposure. We actively network on all of the major social media sites including Facebook, Twitter, Linkedin, Instagram, Google, Youtube & more. Once your property goes on the market, we announce it via these online venues and then keep marketing it to update the status & keep it fresh in the public eye.

SETTING THE STAGE

Did you know that it’s a proven fact that staged homes often sell faster & for more money? Staging your home right is essential to getting the price you want! We offer staging services to all of our clients. We will go through your home with you, room by room, and give you suggestions to help you prepare your home for sale and make adjustments inside & out that will create a buzz of interest around your home making it irresistible to potential buyers. We also work with professional staging experts that you can hire to stage your home to perfection.

MOBILE

Last year mobile searchers exceeded desktop users. In today’s market, more than 70% of home buyers will view your home from their mobile phones. We are committed to keeping up with today’s changing technology. When listing with us, your property will be available in a mobile-friendly format so that no matter whether a buyer is looking at it on a desktop computer, laptop, tablet, or mobile phone, they will be viewing it in a friendly responsive format that will be pleasing to the eye and easy to use.

TEXT MESSAGE TECHNOLOGY

Text Technology is fast becoming the best way to sell homes faster! Many agents are stuck in the old days of CRM’s and Email marketing, but we know better! Only 20% of emails get opened but 99% of text messages are opened and read! Your home should be easily accessible from a mobile phone for potential buyers driving by your home. We employ a text technology by adding a Sign Rider on your for sale sign offering more information by texting a phrase to a certain number. We then receive data on the inquiry including the phone number of the potential buyer so we can follow up with them and set up a showing.

*Disclaimer: Some services are only offered to properties above a certain value. Please inquire with us directly for more details.

See what our clients are saying:

Average Rating 5 out of 5 stars

The Grunwalds

SMOOTH & PAINLESS

Debe, Thank you so much for all of your hard work as our sellers agent. We are so happy we sold our house through you. You made everything smooth and painless. And, thanks to Christina for all of her patience and hard work. With your help, it was smooth and easy and we appreciate you.

The Bowmans

AMAZING!

The whole team is amazing. They go above and beyond and get things done. Thanks for being so through and detailed. We can’t thank you enough.

Ron and Stephanie Grim

Ron and Stephanie Grim @ 07/28/2019 12:30

When we relocated to Charlotte in 2012, Debe was recommended to us. She has now helped us purchase two homes and sell one too!! Debe has the perfect mix of everything you want in an agent: strong communication skills, great marketing sense, strong negotiating skills and a true passion for what she does. If you are looking for an agent that will partner with you, we highly recommend Debe.

Robert S.

Robert S. @ 01/31/2019 05:48

Debe and her team did an exceptional job in the listing and sale of my home. The video and print materials were outstanding, as was the intensity of her pre-marketing efforts. As a result, we had 17 showings in the first couple of days, sold the home within a week, and realized a sales price (with multiple offers) at a number that was $30K above the highest comp ever for the neighborhood. The cash sale closed in 3-weeks. The significant advantage that Debe brings to the seller is the ability to pre-market the property and maximize the impact during the first week. Her style and savvy in negotiating is equally important in realizing maximum value. I couldn’t recommend her more highly. Thanks Debe.

Andrew Caliendo

Andrew Caliendo @ 06/28/2019 01:33

Debe and Christina were absolutely amazing! They provided really useful market information and guided me through the whole process. I immediately felt a level of trust from them that made the entire home selling process easy and stress free. With their marketing and contacts in the community – I got a full price offer in just 4 days! Plus, they communicated well every step of the way and kept me informed on what to expect. I highly recommend this amazing team!

Vernon and Judy Knox

Vernon and Judy Knox @ 04/11/2018 09:14

We were very pleased working with Debe during the sale of our home. We had 8 showings the first day! We had been in our home for thirty years and we were a little concerned about selling our home. Debe helped us through the whole process, assuring us things would be ok. And they were. What a joy and a pleasure to be associated with such professional and friendly people.

Robert S.

Robert S. @ 01/31/2018 05:49

Debe and her team did an exceptional job in the listing and sale of my home. The video and print materials were outstanding, as was the intensity of her pre-marketing efforts. As a result, we had 17 showings in the first couple of days, sold the home within a week, and realized a sales price (with multiple offers) at a number that was $30K above the highest comp ever for the neighborhood. The cash sale closed in 3-weeks. The significant advantage that Debe brings to the seller is the ability to pre-market the property and maximize the impact during the first week. Her style and savvy in negotiating is equally important in realizing maximum value. I couldn’t recommend her more highly. Thanks Debe.

Brad Keil

Brad Keil @ 08/21/2017 01:07

The Maxwell House Group helped us greatly when closing on our house. Very willing to help us with any questions we had. THANK YOU for helping us immensely through this process. We understand that our situation was more than hectic to deal with and getting to close on a house in less than a month was fairly expedited. We certainly appreciate the celerity. If there’s anything we can do to recommend your business, we will highly recommend!